Lara Stone named the new face of L’Oreal Paris

Just ahead of turning 30, the Dutch supermodel has joined the prestigious ranks of international beauty icons representing L’Oréal Paris.

With her perfect figure, intense gaze, and immediately recognizable smile, Lara Stone has a distinctive beauty that has appealed to fashion and beauty brands across the board.

Over the course of a few years, the young mother has emerged from the ranks of fashion models to become a true style icon, so it’s no surprise that L’Oréal Paris has chosen her as the face of its next makeup, skincare and hair care product campaigns.

“Lara is a true modern icon. Her sensual, edgy, and rebellious beauty has made her as strong as she is talented. And nonetheless, she remains sincere, real, sensitive and funny. I love her iconoclastic style, which makes her stand out on all the runways” said Cyril Chapuy President of L’Oréal Paris International.

Stone has thus joined the elite group of the French brand’s ambassadors, including Doutzen Kroes, Eva Longoria, Inès de la Fressange, Beyoncé, and Freida Pinto.

Discovered at age 12, Lara Stone has walked the runways for some of the world’s most prestigious fashion labels, including Chanel, Prada,