First Look at Kate Moss as a Playboy Bunny at 40

Here’s the first look at Kate Moss as an iconic Playboy Bunny, shot by Mert Alas and Marcus Piggott. Kate will appear in the January/February issue of Playboy, which is Playboy’s 60th birthday and her 40th.

Playboy’s editorial director, Jimmy Jellinek, told the Los Angeles Times that Kate was the perfect poster girl for the magazine.

Quote: Luxury must be comfortable, otherwise it is not luxury. - Coco Chanel

Jellinek said: “This is a massive global brand. You need a global icon in order to celebrate that — that was the impetus. You’re talking about the face of Burberry, the biggest supermodel in the world on the cover of Playboy. She’s the perfect partner for us to help launch the next 60 years.”